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You must have heard that an image speaks a thousand words, which means that images can be used to convey meanings in a way that sometimes cannot be conveyed using words.

When human beings started writing, the first thing they used was images which explains well that even the earlier human beings knew that images could be used for the purpose.

Today when everything is digitalized, we are using websites for various purposes and of course, we need to use images. 

Just like we use SEO WordPress plugins to optimize the written content like Rank Math and AIOSEO WordPress plugins. Similarly, images also need to be optimized through specific image optimization plugins for WordPress.

What is Image Optimization?

When we use certain images on our website to enhance the value of our content, it is very important to manage the size and dimensions of our images.

And that’s why we need to use a good WordPress image optimizer to help us with image optimization.

We need to do it because each website can handle specific sizes and types of images but in case we try to do it ourselves, it will be very difficult, time-consuming, and frustrating.

So WordPress image optimizers help you to do this job within minutes without any additional hard work.

There are several WP image optimizers available in the market but it is a difficult decision to choose the best one.

Therefore, we have brought out the 5 best image optimizers for WordPress to increase your website speed and performance in 2024.

Best image optimization plugins for WordPress 

We have searched various sources to shortlist 5 of the best image optimization plugins for WordPress so that you do not have to put much effort into doing the task.

What is the Best Image Optimization Plugin for WordPress?

Have a look at these five useful image optimization plugins for WordPress.

EWWW Image Optimizer

EWWW image optimizer is one of the best image optimization plugins for WordPress because it has an automated function of optimizing each of your recently added images.

It has no limitations and allows you to easily compress your images without any difficulty or boundness. EWWW image optimizer comes with splendor features; let us have a look at some of them.

Watch this video to learn to optimize your WordPress website using EWWW Image Optimizer: 

Features of EWWW Image Optimizer

• It can handle any type of file like PNG, GIF, JPG, or WebP, to give you the ease of using whatever image you want. 
• It can be used efficiently both for a WordPress site and any other website you have.
• While using this plugin your data will never be lost. You can have satisfaction about your data being protected through SSL encryption.
• You can have 24-hour support from a very cooperative team to help you sort out any issue.

It can optimize both your existing and newly added images.

• You can use your server tools to optimize your images easily, and it is the only plugin that allows this unique feature.

Pricing of EWWW Image Optimizer

Popularity of the EWWW Image Optimizer

There are more than 900,000 WordPress websites that are using EWWW image optimizers to optimize their images.

Get EWWW IO Now For Free 

Smush Plugin

Smush has proved itself to be one of the best WordPress image optimizer plugins by winning awards for the best image optimization service.

It helps you optimize your images to boost their speed. You can optimize your bulk images within a few minutes without putting too much effort into it. 

Features of Smush Plugin

• Smush can help you optimize your images two times without any compromise on the quality of your images. This feature enables your site to work efficiently because of less image load.
• You can provide 45 servers to your images from around the world which gives your site an even better working rate.
• The feature of backup available in Smush will never let your real images be lost. This feature automatically saves your real images so that you can retrieve them whenever you want. 
• You can easily resize your images to whatever size you want.
• Smush allows you to choose from custom-loading images, which greatly takes off the burden of lagging. 
• It allows you to resize even very large images in bulk quantity.
• It can automatically notify you about the wrong-sized images so that you can optimize them.

Pricing of Smush Plugin

Popularity of Smush Plugin

Smush has a trust score of 4.9 with a total of 943,541 satisfied customers around the world.

Use Smush Now For Free 

Optimus plugin 

The Optimus plugin helps you to deal with the bandwidth issue as can very efficiently reduce the image size up to 70% which is a comparatively higher percentage of compression related to other image optimization plugins for WordPress.

Eventually, the bandwidth which it saves helps to enhance the speed of your site. Like many other WordPress image optimizers, it helps you to protect the quality of your images so that your audience can have a good view of the images you have used to improve the outlook of your site.

Features of Optimus Plugin

• It can reduce image sizes by up to 70% without reducing image quality.
• Optimus does not steal your personal information or any of the images, it has a procedure of deleting each file after it has completed the compression.
• It uses safe SSL encryption so that your data may never have any theft threats.
• Smaller images help to boost the speed of your site and thus it motivate your audience to visit frequently.
• It does not require changing any source codes or templates before optimizing an image.
• Optimus uses WP Retina 2x to resize and manage your images which is a reliable source in itself.
• You just do not require removing EXIF and IPTC. 

Pricing of Optimus Plugin

The popularity of Optimus Plugin

Optimus image optimizer is trusted and used by many people because you do not have to pay for each image you optimize rather you can optimize unlimited images in a yearly plan.  

Try Optimus For Free 

Compress JPEG and PNG Images

This is also one of the best WordPress image optimizer plugins that allow you to compress your images directly so that you can easily use them on your site with boosted speed and performance.

This image optimization plugin uses advanced methods to perform compression using intelligent techniques. 

Features of Compress JPEG and PNG Images

• It allows you to compress files of any size.
• Your image quality is never lost, rather your compressed images have the same quality as your original images.
• It helps you to deal with PNG, JPEG, and GIF.
• This plugin gives you an opportunity for a dashboard that eventually lets you check out your stats about images.
• You can use this plugin with WooCommerce and WP Retina 2x.

Pricing of Compress JPEG and PNG Images

One of the very interesting things about this plugin is that you can start as a free account with a limited number of photos that you can compress.

Once you complete your image limit you will then have to purchase from the following plans.

The popularity of Compress JPEG and PNG Images

Compress JPEG and PNG is a popular WordPress image optimization plugin that is used and trusted by many popular sites including Petra Capital, Nowolin, iovation, Johns, and MAP.

Use Compress JPEG For Free

ShortPixel Image Optimizer

ShortPixel is an amazing WordPress image optimizer service that directly helps to enhance the SEO metrics of your site.

Read Also: 10 best fastest WordPress themes for your website/blog in 2024

A site with an enhanced SEO surely gives huge traffic and eventually helps in increasing huge opportunities to make good amounts of money.

ShortPixel does this help by enabling you to serve images from CDN, compressing images, and resizing them according to your site. You can directly install this plugin in your WordPress site and directly optimize your images without much effort.

Features of ShortPixel Image Optimizer

• ShortPixel tends to allow next-generation formats including WEBP and AVIF.
• It does not damage the quality f your images and keeps them original.
• It allows the conversion of PNG and GIF files to JPEG files so that you can use them on your site.
• You can easily serve WEBP and AVIF to compliant browsers. 
• You can use files up to 100 MB.
• It offers you multiple image optimization levels to choose from according to your requirements.
• Automatic backup helps you never lose your original files.

Pricing of ShortPixel Image Optimizer

ShortPixel offers 6 different plans with different CDN traffic limits. These plans are:

Popularity of ShortPixel Image Optimizer

The optimized image coun

Use ShortPixel Now For Free 

Conclusion

Owning a website needs a lot of work to be done, one of which is to optimize your images so that your viewers can have a smooth view of the images without any glitches.

There is no doubt that you will find many image optimizers in the market but which one to choose is the most difficult task to decide. 

However, you just do not need to worry because, in this article, we have explained in detail the 5 best image optimization plugins for WordPress that you can use to improve your website speed & performance in 2024.

We hope that now you can easily make a decision about which image optimizer is best for you.